FREE INITIAL CONSULTATION

One of our internet consultants would be happy to provide you with a complimentary initial consultation to discuss your unique requirements, brainstorm the various options and associated costs, and provide you with a no cost/no obligation quote/estimate.

1. Name
2. Organization
3. Phone Number
4. E-mail(valid email required)
5. Website

PLEASE TELL US ABOUT THE PROJECT

1. ObjectiveWhat do we want to accomplish?
2. Similar ProjectsList some sites that demonstrate your concepts of this project.
3. BudgetIs there an acceptable budget range, depending on the level and comprehensiveness of the service provided?
4. ScheduleDescribe your schedule requirements and suggested phases. Use milestones and dates where possible.

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REFERRED BY

1. How did you hear about us?
2. Referral Search Engine Social Media Newspaper Magazine Association Radio Other
3. If referred, by whom?

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   to  provide us more details on this project
   
   

MARKETING OVERVIEW

1. Target MarketWho are you trying to attract? What geographic area do you serve?
2. GoalsWhat are your goals for each target?
3. KeywordsWhat words/phrases would you expect your ideal audience to type into search engines when looking for something that you offer?
4. Elevator PitchWhat is your 30-second informercial?
5. Product/ServiceWhat are the core products or services? What is your competitive advantage?
6. CompetitorsWho are your competitors? What is their competitive advantage?
7. Marketing MaterialsDo you have current marketing materials, logos, fonts, and corporate colors? Digital format?
8. Marketing StrategiesHow do you market yourself now?

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   to  provide us more details on this project
   
   

REQUIREMENTS

1. BrandingHow much branding or re-branding will you require? Will you require a creative needs assessment? Will the created branding be used in other forms of media?
2. Domain NamesDo you have and/or will you require domain name(s) purchased for this project?
3. HostingDescribe your existing hosting arrangements?
4. Website:Do you have and/or will you require a website?
5. Blog:Do you have and/or will you require a blog?
6. Search Engine PromotionWill you require search engine optimization, registration and positioning services?
7. Social Media Promotion:Do you have and/or will you require social media spaces setup and/or maintained?
8. Training & SupportUnless otherwise stated, live, phone and email support will be billed out @$100/ hour - 15 minute minimum.
9. What Else Can We Do For You?

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IF WEBSITE

1. CREATIVEDescribe what the website should look like? What elements should be on every page of your website? Describe your colors, imagery, and scenarios that best describe the emotional involvement. What do you see as the personality? funky, fun, witty, professional, sophisticated, classy, futuristic, traditional, clean, corporate, etc.
2. ARCHITECTUREDescribe your website's information architecture. How many sections and pages will the site have?
3. CONTENTDo you have electronic text content ready? Imagery? Will you be reusing information from a previous web or electronic presentation? What other content will be used to engage your target? Do you have access to stock photography, audio, video?
4. HOOKS
5. GLUE
6. Competitor WebsitesList your competitors' sites. Critique them.
7. PRIORITIES
8. A strategy that fits with our corporate strategy
9. Low Medium High
10. A strategy that fits with our marketing strategy
11. Low Medium High$radiobuttons
12. Re-purposing existing content
13. Low Medium High
14. Creating a community of dedicated visitors
15. Low Medium High
16. Quality execution (graphics, writing, navigation, etc.)
17. Low Medium High
18. Time to market
19. Low Medium High
20. Ease of maintenance
21. Low Medium High
22. Doing better than our competition
23. Low Medium High
24. People bookmark the site because they get so much out of it regularly
25. Low Medium High
26. Direct online sales
27. Low Medium High
28. Staying within the budget
29. Low Medium High
30. Sending the message that we know the Web and use it appropriately
31. Low Medium High
32. Investor relations focus
33. Low Medium High

 

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